In addition to leading festival and partnership content, I was entrusted by 5X to produce the organization’s 20th Anniversary video, a flagship piece celebrating two decades of cultural work.
The project involved working closely with 5X Art Director Sahil Mroke to shape the interview vision, uncover the story and vision behind the organization, and comb through twenty years of archival material together to bring the narrative to life.
I shaped these elements into a cohesive narrative that honoured the festival’s roots, its growth, and its impact on the global Panjabi diaspora stemming from Surrey, Canada.
This project reflects the organization’s confidence in my ability to handle its most significant storytelling moment to date, blending historic footage, personal stories, and visuals into a single celebratory piece.